Kitsch Rice Water Protein Shampoo bottle on a white background

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Before and after comparison from behind showing improved hair strength and shine after using KITSCH Rice Water Protein Shampoo and Conditioner

Kitsch Rice Water Protein Shampoo bottle with decorative elements on a white background

Kitsch Rice Water Protein Shampoo bottle with text highlighting benefits on a white background

Person lathering KITSCH Rice Water Protein Strengthening Shampoo into hair on a beige background

Hand dispensing KITSCH Rice Water Protein Strengthening Shampoo from bottle into palm on a beige background

KITSCH Rice Water Protein Strengthening Shampoo back label with safety-locked cap and hand pressing to unlock on first use

STRENGTHENING

Champú de agua de arroz para el crecimiento del cabello

4.6
Rated 4.6 out of 5 stars
115 Reviews
Precio ref.

Completa tu rutina con estos complementos

90-Days Money Back
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  • Formulado con Rice Tein NPNF ® clínicamente probado para promover al instante el brillo natural en 1 uso, mientras aumenta el volumen y una apariencia saludable en 5 usos.¹
  • Limpia y fortalece el cabello fino, delgado y dañado
  • Rice Tein NPNF ® ayuda a fortalecer el cabello para prevenir el daño y favorece un aspecto saludable¹
  • Rice Tein NPNF ® potencia el brillo del cabello apagado y seco
  • Fórmula con un 88 % de origen biológico
  • Sin parabenos, ftalatos, siliconas, SLS ni SLES
  • Fabricado en EE. UU. con ingredientes de origen global, sin maltrato animal, apto para cabello teñido
  • Envase totalmente reciclable y fabricado con material PCR (reciclado posconsumo)

¹Todos los ingredientes con marca registrada se mencionan bajo licencia; los puntos del texto reflejan las afirmaciones aprobadas por el proveedor.

  1. Moja bien el cabello y luego masajea el champú en el cuero cabelludo para crear una espuma rica y abundante.
  2. Concéntrate en la parte superior, los lados y la parte posterior del cuero cabelludo.
  3. Continúa masajeando durante 2 minutos para eliminar suciedad y acumulación de producto.
  4. Enjuaga bien con agua tibia.
  5. Continúa con Acondicionador fortalecedor con proteína de agua de arroz Kitsch (se vende por separado).

Consejo Pro: Si te encanta esta fórmula, prueba nuestra versión compacta y apta para TSA: el Champú sólido fortalecedor con agua de arroz Kitsch — perfecto para viajes y bolsas de gimnasio.

Rice protein stalk with droplet
Rice Tein NPNF®

Formulado con proteína de arroz Rice Tein, clínicamente probada para aumentar el volumen del cabello más de un 20 % en solo cinco lavados y mejorar la apariencia del brillo natural.

4 razones por las que millones de personas se están pasando al champú fortalecedor con proteína de agua de arroz de Kitsch

1. Fortalecimiento

La proteína de arroz hidrolizada contiene aminoácidos concentrados que ayudan a reforzar la fibra capilar, dejando el cabello con un aspecto y un tacto más saludables.

2. Apoyo específico

La proteína de arroz hidrolizada funciona de manera diferente a los productos botánicos a base de péptidos, ya que aporta proteínas que se adhieren a los puntos débiles de la cutícula, lo que ayuda a fortalecer el cabello para prevenir daños y promover un aspecto saludable.

3. Aumento del brillo

La proteína de arroz hidrolizada forma una película ligera y flexible que ayuda a suavizar la cutícula y mejorar el brillo.

4. Equilibrio

El exceso de humedad puede provocar que el cabello se vuelva lacio o demasiado suave. Un champú rico en proteínas como nuestro champú fortalecedor con agua de arroz puede ayudar a restablecer el equilibrio.

4.6
Rated 4.6 out of 5 stars
Based on 115 reviews
90%would recommend this product
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115 reviews
  • MW
    Meagan W.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    7 months ago
    Awesome product!

    The Rice Water liquid shampoo lathers up into a luxurious foam and rinses cleanly, leaving my hair feeling fresh and healthy. The scent is identical to the bar version, very light and refreshing. You can see the improvement in my hair texture in the photos below after 2 weeks of use. I also used the RW liquid conditioner and styled my hair in identical

    fashion with Kitsch products (leave in conditioner, air dry cream, and curl cream) in both photos.

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  • MK
    Mina K.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    7 months ago
    So gentle yet so powerful

    I have been testing both the Kitsch Strengthening Rice Water Shampoo and Conditioner, and I can honestly say that my hair loves this routine. While the gentle cleansing action of the shampoo helps remove dirt and oil without stripping hair, the conditioner adds light-weight hydration to detangle hair easily.

    These two products (the shampoo and conditioner) are inspired by the ancient tradition of using rice water as a hair treatment, as they provide the extra strength needed for fragile strands while leaving hair feeling soft, smooth, and shiny. My absolute favourite thing about these products is how lightweight they feel but still provide the nourishment that my hair needs. My hair now looks healthier, feels stronger, and has that natural shiny appearance while feeling weightless.

    What makes it amazing?

    • Cleans without removing the natural oils

    • Adds lightweight hydration without adding any weight

    • Minimizes the appearance of broken strands

    • Helps reduce the appearance of breakage

    • Safe for all hair types.

    If you are in need of some extra strength and shine for your hair, then Kitsch's Strengthening Rice Water Shampoo and Conditioner is for you!

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  • S
    Sarah
    I recommend this product
    Rated 5 out of 5 stars
    6 months ago
    Growth

    Rice water shampoo and conditioner new liquid formula is great. I have very long hair. I found the bars were hard to use so the liquid is great for me. I've noticed new baby hairs after weeks of use. This formula is great. Definitely 100% recommend.

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  • KH Profile picture for K H.google logo
    K H.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    7 months ago
    Less Shedding and New Growth in One Week!

    My hair really took a turn after 40. My hair hasn’t been this shiny, light, and clean in years. I am all aboard the Kitsch train at this point. Instructions for proper use are clear, the cost is reasonable, and the bottles are so cute. I love that they don’t use any harsh or harmful toxins. My scalp is healthier and I started seeing new growth in just the past two weeks! I’m so glad I found this product and I can’t wait to try more of their line.

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  • WC Profile picture for William C.
    William C.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    6 months ago
    Super Soft Hair

    I am absolutely loving this shampoo, it makes my hair feel soft and full with only an amount the size of a dime! Only time will tell if it helps me keep and grow my hair, but I think it's fantastic so far!

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  • DW
    Daniela W.
    I recommend this product
    Rated 5 out of 5 stars
    6 months ago
    Love it

    I really like the smell and how great my hair is looking after a couple of weeks of use. It definitely looks shinier and healthier.

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  • SP Profile picture for Sydney P.google logo
    Sydney P.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    6 months ago
    A New Staple in My Routine!

    I liked this product a lot when it was in bar form but the bottles are so much simpler to use and lathers up so much easier! My hair feels stronger and I can see a little more volume whenever I wash my hair!

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  • LF Profile picture for Lisa F.google logo
    Lisa F.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    1 month ago
    Saved my hair!

    I have curly hair, but after covid and age, I was losing hair. I tried everything from medical hair products that smelled awful and didn’t work for me, and I have also tried supplements. I decided to give these product a try and they do work! I use the rice shampoo and argan oil conditioner for extra conditioning. Well, the hair by my temples that fell out three years ago has grown back, and I can see more hair coming back in. These are the only products that have ever worked for me. I love that they are cruelty free and use environmentally friendly packaging. I buy my products at Target and I couldn’t be happier with how the products work for me.

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  • C
    Cass
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    3 weeks ago
    Definitely works!

    I have (had...) very thick curly Mediterranean hair. I noticed over the last couple years that it's been losing its volume and density. I don't have any bald spots or patches yet, but I could tell it was coming. Decided to give this a try and wow! Been using for months but even after the first couple of weeks I noticed significant improvement. Do I think I'm going to get my old hair back? Of course not. But this stuff has made me feel so much more confident and comfortable in my own hair.

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  • LO
    Lisa O.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    3 weeks ago
    My Hair is Back!!

    I’m 66 and had low iron and B12. I noticed I was losing my hair and it was unhealthy. I tried a few things before my 89 year old my mom told me about rice water shampoo bar. I found Kitsch and I tried Rosemary Biotin first. It started to restore my hair and smelled amazing. My hair was weak and breaking so I decided to try the Rice Water and it is the answer I needed. My hair is strong and healthy again. No more globs of hair in the drain or breakage. I have a ponytail again. I switch off between both your products and I love that the price point doesn’t break the bank! I have purchased for my friend this summer and she’s sold. My family was visiting this summer and tried them my sister is now ordering!! Thank you Kitsch!

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Frequently Asked Questions

  • Our Kitsch Strengthening Rice Water Protein Shampoo is formulated with Rice Tein NPNF ® ️ clinically tested to instantly promote natural shine in 1 use, while effectively binding to hair to promote healthy appearance and boost volume in 5 uses.1

  • Everyone’s hair is different, so expect a bit of trial and error until you find out what works best for you. Start with enough to clean the top, sides, and back of your scalp. If you’re not seeing results, we recommend applying more during your wash time.

  • Kitsch Strengthening Rice Water Protein Shampoo is suitable for individuals looking to strengthen their hair, add shine and boost volume. It’s especially beneficial for those with thin, fine or damaged hair. However, we recommend checking out our Kitsch Protein Sensitivity Chart to test if this product is right for you.

  • If your hair feels stiff, dry, brittle, or snaps easily after using protein-rich products, you may be experiencing protein overload—common in highly porous or protein-sensitive hair. These hair types can absorb protein quickly, which may feel too protein-heavy when used daily.

    To keep your protein–moisture balance in check, try alternating our Kitsch Strengthening Rice Water Protein Shampoo with more hydrating options like our Kitsch Smoothing Castor Oil Shampoo, or our Kitsch Moisturizing Coconut Oil Shampoo.

  • Our Kitsch liquid shampoos are designed for those who prefer a traditional, easy-to-lather experience while still valuing sustainability. We use PCR (post consumer recycled) packaging to maintain our commitment to reducing waste, and the bottles themselves are recyclable.

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